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Mr. Crowd University

Course 6:Investing ABC

Define your investment goals
What do you want to accomplish through your investments? Try to answer the following questions before you make an investment:
Why do I need or want to invest?
How much can I afford to invest?
How much return do I need?
How much risk am I willing to take?

Determine your risk tolerance level
How comfortable would you be if your investment lost value? Risk tolerance is your ability and willingness to lose some or all of your original investment in exchange for greater potential returns. An aggressive investor, or one with a high-risk tolerance, is more likely to risk losing money in order to get better results. A conservative investor, or one with a low-risk tolerance, tends to favor investments that will preserve his or her original investment. In the words of the famous saying, conservative investors keep a "bird in the hand," while aggressive investors seek "two in the bush."

Risk of Various Investment Instruments
All investments, depending on its type, involve risks. Generally speaking:

Cash and cash equivalents - Savings deposits, certificates of deposit, treasury bills, money market deposit accounts, and money market funds are often regarded as safer investments and chances of losing money on an investment in this asset category are generally lower.

Bonds - Bonds are generally less volatile than stocks. However, you should keep in mind that certain categories of bonds offer high returns similar to stocks. But these bonds, known as high-yield or junk bonds, also carry higher risk.

Stocks - Stocks are generally perceived to have more financial risk than bonds in that bond holders have a claim on firm operations or assets that is senior to that of equity holders. In addition, stock prices are generally more volatile than bond prices.

Securities offered in equity crowdfunding platforms generally have a greater risk than stocks, bonds, and cash and cash equivalents, due to its illiquidity, risk of dilution, greater risk of failure and fraud.


Importance of Diversification
"Don't put all of your eggs in one basket." Diversification is an essential part of investing. Whether investing in equity crowdfunding or stocks, the same rules apply! Diversification is to create a portfolio that includes multiple investments in order to reduce risk. By including diverse asset classes including cash, bonds, and securities that cover the full spectrum of potential risks and returns, the diversification can help protect an investor's portfolio against losses.


Do your homework
Never put money in an investment you don't understand. It pays to do your homework. There is risk associated with investing in equity crowdfunding, so before making any investment, you should conduct some research.



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REGULATION CROWDFUNDING - GENERAL RULES AND REGULATIONS

IMPORTANT LEGAL NOTICE: Ksdaq Inc. owns and operates Mr. Crowd (www.MrCrowd.com), a funding portal (the "Funding Portal") registered with the Securities and Exchange Commission (SEC) and a member of the Financial Industry Regulatory Authority (FINRA) [FINRA Funding Portal Members]. By accessing the Funding Portal and any pages on the Funding Portal, you agree to be bound by the Terms of Use and Privacy Policy, as may be amended from time to time without notice or liability. Securities offerings posted on the Funding Portal are limited to Regulation Crowdfunding offerings.

Investors must acknowledge and accept the high risks associated with investing in private securities offerings. These risks include holding your investment for periods of many years with limited ability to resell, limited access to periodic reporting, and losing your entire investment. You must have the ability to bear a total loss of your investment without a change in your lifestyle. Funding Portal is only required to conduct limited due diligence on each Issuer and does not in any way give investment advice, provide analysis or recommendations regarding any offering posted on the Funding Portal. Past performance is not indicative of future performance. All investors should make their own determination of whether or not to make any investment in an offering, based on their own independent evaluation and analysis and after consulting with their financial, tax and investment advisors. Prior to making any investment, you will be required to demonstrate your understanding of the speculative nature of investing in such private securities. The securities offered on this Funding Portal can only be marketed in jurisdictions where public solicitation of offerings are permitted; it is solely your responsibility to comply with the laws and regulations of your country of residence. You are strongly advised to consult your legal, tax and financial advisor before investing.

You can learn more about investing in crowdfunding from the SEC, FINRA or NASAA.




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